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About Yukti Verma

Yukti is a content marketing enthusiast with a soft spot for Saas. She loves weaving complicated concepts into simple stories. When not at work, she is found reading books or watching movies.
What are Free Phone Numbers and Why Your Small Business Can’t Live Without One 768x432

What are Free Phone Numbers and Why Your Small Business Can’t Live Without One

Business communications have come a long way since their introduction. From simple letters to magazine-like catalogues, phones, and then online communications—interacting with organisations has become easier over the past few decades.  This accessibility can be attributed to the technological advancements in communication systems. With each successive iteration, these systems are improving performance, decreasing prices, and […]

how cloud communication can help the shipping industry 768x432

How Cloud Communication Can Help the Shipping Industry

The shipping and delivery industry has seen a boom in recent times, particularly during the COVID-19 pandemic. Global national lockdowns gave way to the rise of online shopping—for both large and small businesses.  The demand spurt can be linked to businesses that are offering discounted and next-day delivery services to stay ahead of the competition. […]

why data privacy matters to your business

Data Privacy: Why It Matters for Your Consumers, Your Business, and Your Brand

Most casual users of the Internet and social media are increasingly concerned about protecting their personal data and privacy.  There are news stories abound on data leaks and data hacks regularly, causing netizens concern. And rightly so, since sharing personal data while shopping or often visiting e-commerce websites has become imperative. Not just that, most […]

DRaaS and CCaaS help keep your businesses running through difficult times

How DRaaS and CCaaS help Keep Businesses Running Through Difficult Times

Most businesses understand how crucial customer communication is. Without consistent and meaningful communication, you can’t deliver outstanding service or even successfully sell your products and services to prospective customers. Staying in touch with your audience becomes all the more critical during times of crisis. After all, how do you update clients about delivery delays, inventory […]

hosted phone system for law firm

How to Choose Right VoIP for Law Firms?

Initially, the success of law firms used to be a direct function of their legal acumen and experience in the specific practice. However, the exponential increase in the number of such firms with time has increased the competition significantly.  This has brought about a shift in focus onto the softer aspects of this practice, such […]

the new reality of mobile customer experience

The New Reality of Mobile Customer Experience

Over the past two millennia (maybe more), humanity has transformed the world to suit our growing needs. Such events have left an indelible impact on our societal structure, modifying different aspects of public and private life for generations.  Amid these changes, there were hindrances that halted human progress. Some of the more prominent examples being […]

how cloud storage ensures data security

What is Cloud Storage and How Does It Ensure Data Security

Several businesses are now choosing to store their data on the cloud. Cloud offers a safe and secure way to keep your data without losing out on the physical space in your office premises.  The advantages of relying on cloud storage are many. Advances in technology mean that it is more secure and cost-effective than […]

choose the correct dialler for your business

Choosing the Correct Dialer for Your Business

Organisations worldwide are looking for ways to improve the efficiency and experience of their contact centers. As per industry research, it takes at least 18 dials to connect with a prospective buyer over the phone. With a conversion rate that low, and non-connect calls, which either end up in voicemail, or are not even picked […]

voice broadcasting helps the UK government connect better with people

Voice Broadcasting can Help the UK Government Connect Better with People

If the pandemic has taught us anything, it is that communication is key. And no communication is more important than the information that the UK government sends out to its people, especially during times as uncertain as the Covid-19 era.  However, ensuring consistent communication with such a large audience at once can be a daunting […]

how can a digital assistant make accountants lives easier

How Can a Digital Assistant Make Accountants’ Lives Easier?

An accountant’s life is busy from dealing with clients’ finances to onboarding new clients. Accountants rarely have a quiet day, and then, particularly during key financial periods in the year, they might need some extra support. Accountancy firms can always increase their spend on staffing and equipment. Alternatively, they could also invest in a hosted […]